Human beings have a wide range of gifts that they can share, just as trees do.

We associate trees with vitality, life, and giving. It is these attributes that the Beautiful Foundation hopes to promote through all of its programs and initiatives. The orange color in the logo represents maturity and health. This tree is not like other trees in the sense that it has seeds sprouting from its branches, not leaves. In time, each seed descends from the tree to the earth and grows into another tree. Growth quickly becomes exponential. Giving works in much the same way. The gift of one individual, no matter the size, has a ripple effect upon society. Giving begets goodness and more giving.

The Beautiful Foundation is not made up of one person, one corporation, or one group. It includes every person who engages in small acts of sharing for their neighborhood and society. The Beautiful Foundation was created and sustained by the passionate hopes and empathy of ordinary people. The Foundation is owned by these beautiful people who contribute what they have earned though their sweat and hard work, preciously sharing all they can.